37 LCD UK

According to Sony, the BRAVIA W5500 means you can finally create an easy-to-use home network that lets you share music, video and pictures from around the house on your TV.

As part of the Digital Living Network Alliance (DLNA),  Sony has adopted a universal standard for connectivity that enables your electronic devices, regardless of brand, to ‘talk’ to one another.  So now it’s easy to move files between your TV, PC, printer, music player, phone, camera and more, wherever they are in the home.

By integrating your TV into a home network, either wirelessly or via a cable, you can use your BRAVIA remote to find photos on the DLNA-enabled laptop in your bedroom and call them up to your living room TV screen. If you want hard copies, just send them to print on the colour printer in your spare room.

A BRAVIA LCD TV is no ordinary television.  Design is sleeker, pictures are brighter, details clearer. All BRAVIA televisions are HD Ready as a minimum, with up to 4 HDMI connections, and come with an integrated digital tuner so there is no need for a set-top box to view Freeview TV and radio channels.

Sony KDL37W5500U Cheapest Prices

BEST PRICE! £729.00	£749.95	£749.99	£783.20	£849.13	£856.75
£899.99

Customer Review Snippets

"What more can I say, crystal clear picture with no pixelation, sharp images and bright colours. The motionflow system is incredible, you can really see the difference it makes."

" . . . . . Incredibly easy to set up and the picture is absolutely brilliant, the xbox has never looked so good... goes perfectly with the black glass stand I ordered from Amazon as well!"

" . . . . the size is great in a smaller area, it doesn't overpower the room."

" . . . crisp,  clear and vibrant colours but not overly saturated like LG or Samsung sets. HD sources of course render things beautifully - watching Ratatouille and then Cinderella Man was an absolute joy."

"Best 37inch on the market,  easy to set up picture for normal tv is very good, connected my PS3 up to it and played COD4 and watch Lord of the rings and the picture is mindblowing i seen some good tvs but none come near this . ."

"I genuinely rate this TV as a superb viewing experience. The added features of internet capability etc are wasted on me but it's nice to know I've got the technology for the future. Having the Bravia Engine 3 also marks this set out against its predecessors (selling for considerably more). So, for superb Blu-ray and gaming and standard TV viewing which couldn't be any better on a screen of this size I recommend a buy. After all, it's a brand new model and wont depreciate in price for quite some time. "

Product Features

37" Full 1080 HD LCD Screen

1920 x 1080 Resolution

50000:1 Contrast

S-Force Front Surround Sound

4 x HDMI Sockets

Intelligent software creates additional frames with Motionflow 100Hz to reduce blur during fast-moving images

BRAVIA ENGINE 3™ for unique HD picture enhancement technology delivering unbeatable image quality

Dynamic Contrast of 50,000:1 to deliver high levels of detail in darker scenes

DLNA technology to share your multimedia content with DLNA certified devices in your home network

USB Media Player allows easy access to photos, music and video through your TV

Motionflow 100Hz

Motionflow 100Hz lets you see fast-moving sports and action scenes like never before by unlocking the amazing detail they contain. This blur reduction technology produces super-smooth, ultra-realistic viewing by doubling the conventional number of frames in a sequence. After every frame it creates an additional unique frame before the next one, based on key factors in the preceding and following images. While similar technologies simply duplicate frames, Motionflow 100Hz intelligently applies information to make movement appear even smoother.

Bravia Engine 3

An LCD television creates pictures by switching millions of pixels on and off.  In the W5500 this process is controlled by the BRAVIA ENGINE 3, the latest version of Sony’s advanced digital processing technology.  It applies a digital perfecting process to reduce noise and produce cleaner images, higher contrast and smoother motion sequences, resulting in enhanced overall performance regardless of source.

It also detects and adjusts the overall colour distribution of each frame and smoothes diagonal lines of pixels in fast-moving pictures to prevent jagged edges and bleeding colours.

AppliCast™

AppliCast™ lets you see internet information on your BRAVIA TV while you're watching television. You don't have to switch on your PC - just call up widgets onto the TV screen.  Three widgets,  including a clock and calendar,  are already installed on the on-screen XrossMediaBar and you can add RSS feeds of news, weather and more by connecting your TV to the internet via the Ethernet port at the back.  Just select the information you want with your BRAVIA remote and it's right there whenever you need it.

Technical Details

• Dynamic Contrast Ratio 50000:1
• Advanced Contrast Enhancer (ACE)
• Live Color™ Technology
• MPEG Noise Reduction
• 3D Comb Filter
• CineMotion/Film Mode/Cinema Drive
• Audio Power Output 20W (10W x 2)
• DOLBY® DIGITAL
• Voice Zoom
• Sound Booster
• Headphone/Speaker Lin
• AC Power Input
• RF Connection Input(s)
• Composite Video Input(s)3 (2 Rear / 1 Side)
• S-Video Input(s)1 (Rear)
• Component Video (Y/Pb/Pr) Input(s)2 (Rear)
• Analog Audio Input(s) (Total)DMI™ Connection(s) (Total)4 (2 SIDE/2 REAR)
• PC In (D-Sub) + Audio In (Stereo Mini)1 (Rear)Use both as PC Audio in and HDMI-DVI Audio in
• Video Out (SCART)1 (REAR)5 (1 Side/4 Rear)
• Audio Out 1 (REAR)
• Digital Audio Output(s) Optical Digital Output - 1 (Rear)
• Headphone Output(s)1 (Side

Tags: Bravia, freeview, Full HD, lcd, Motionflow